Targeting is a procedure for analyzing your audience and identifying it. This process involves direct communication with customers and finding a binding parameter in them. Targeting is not limited to one parameter when filtering the market; multi-level exposures of the entire market are possible to achieve maximum results.

Targeting is an ongoing process of online and offline market and customer research. An advertising campaign, content creation and marketing strategy creation based on competent targeting can yield up to 100% difference in performance. Competent taring is directly proportional to the budget saved.

Avenue Consulting Group has research experience in many areas, implementation of tools to automate the process of filtering the market and collecting statistical data, an idea of ​​the local market. We offer our customers a full range of services related to targeting.

David Ghukasyan

Marketing Management Advisory


Phone: 00374 93 55 53 55

David Ghukasyan is the Head of Marketing and Branding Advisory Service in Avenue Consulting Group. He is responsible for design of marketing strategies, researches, graphic design advisory services etc.
David is experienced in development of inbound and outbound Marketing strategies with thorough knowledge of graphic design, color, art, optic and geometric theory. He has managed many projects of reorganization of marketing strategies in various companies and global research processes in specific sectors. Extensive experience enables David’s team to coordinate marketing audit, branding/rebranding and restructuring processes in organizations. In cooperation with market’s leading graphic design and architecture experts he provides highly qualified marketing full-cycle services.


Contact Us

20/3 Yeznik Koghbatsi str
0010 Yerevan
Phone: +374 10 53 05 00
+374 60 48 83 80
Working hours:
Monday-Friday: 9:00 – 18:00
Saturday: Closed
Sunday: Closed